PROJECT OVERVIEW
Measure J - Term Limits Campaign
Measure J was a countywide ballot measure proposing two four-year term limits for the Kern County Board of Supervisors. The measure passed.
I designed the campaign logo and core visual identity, along with large-format banners and flyers used at rallies, canvassing events, and in the field.
The campaign moved quickly and involved many stakeholders, which meant designs went through frequent revisions and competing input. Much of my role was translating that feedback into clear, usable materials that could adapt across formats and environments.
This was my first experience working on a political campaign. Through the process, I learned how critical it is to clarify scope, scale, and use cases early especially in fast-moving, high-stakes work.
